Supporters of online sports betting in the United States of America were excited to learn that IMG Arena has partnered with the NHL. This partnership allowed IMG Arena to secure all betting rights through the National Hockey League, with live-streamed events being portrayed on their respective US-Based sportsbooks. This will apply to states that have legalized online sports betting. It should be noted that IMG Arena has maintained the NHL’s live streaming rights in Europe and that this is an extension of that prior contract.
The Executive Vice-President of IMG Arena, Freddie Long, publicly spoke to reporters regarding this announcement. Freddie mentioned that this marks a significant development in their strategy, with the United States betting landscape requiring this enhancement. Representatives through the National Hockey League expressed their excitement towards expanding the IMG Arena international relationship.
Continued remarks from these representatives noted that this approach is progressive for the NHL and those live-game streaming opportunities are an innovative service for US bettors. IMG Arena confirmed their expansion contract with the NHL two-months after partnering with the Scottish Professional Football League. Both arrangements are sustainable until 2025 and available on the international scale.
Betfred Sponsors Boxing Fight
There have been multiple times that Betfred has sponsored MMA-based events since becoming operational in the 2010s. Confirmation was provided today that Betfred will sponsor their first professional boxing fight, which will pertain to the heavyweight bout against Tyson Fury and Deontay Wilder. This sportsbook is becoming their official sponsor, with Betfred Logos listed throughout the venue and promotional videos. The Fury vs Wilder fight is considered 2020s biggest boxing fight of the year. It’ll take place in Nevada at the MGM Grand Garden Arena. Global audiences can obtain viewership rights by purchasing the PPV on BT Sports.
Tyson Fury and Deontay Wilder have fought each other previously, with their last bout taking place in December 2018. After Betfred’s CEO and Founder made the sponsorship confirmation, he spoke with reporters regarding his feelings on this contract. Fred Done mentioned his delight towards becoming the title sponsor, which is for one of the most robust and famous fights this year.
This sponsorship contract follows after Betfred has spent a substantial sum of money expanding their presence in America. Their first legalized sportsbook is maintained in the Grand Galls Casino & Golf Resort, which is located in Iowa. New sportsbooks are following in Colorado and Pennsylvania.